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Lambert Art & Culture Program

The Art of Travel

Every year The Art of Travel fundraiser helps support the Lambert Art & Culture Program. This program maintains St. Louis Lambert International Airport’s exhibitions of local and regional artists, as well as helping to fund permanent installations around the terminals.

Dovetail was tasked with creating eye-catching and effective messaging for the high-profile fundraiser. We needed to develop a strategy that would build awareness for the event, drive revenue growth, and attract more sponsors to the Art & Culture Program.

Our team created the night’s theme—Your Ticket to Candyland—to perfectly complement the event’s artistic partner Third Degree Glass factory. We also developed visually stunning collateral and materials—including tickets, posters, invitations, and much more—to help create buzz and excitement leading up to the night.