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CASE STUDIES

Your brand isn’t a commodity.
Reimagined, it becomes your greatest differentiator.

Every brand has ownable positioning. Here’s how we’ve helped organizations define it and put it to work.

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Trusted By Leading Organizations Across Industries

black Drury Hotels logo
black Gateway Arch logo
black St. Louis Lambert International Airport logo
black Anheuser Busch logo
black Ezra Brooks logo
black Royal Canin logo
black Thick-It logo
black IndyGo logo
black Watlow logo
black MSD Project Clear logo
black Metro Transit logo
black American Optometric Association logo
black SLUCare Physician Group logo
black SSM Health logo
black MedCraft logo
black Medtronic logo
AMICSTL Logo
black Logan University Leaders Made logo
Ascent Logo
black Saint Louis Zoo logo
black CEFCU logo
black Priority Technology Holdings logo
black RentPayment logo
black LandlordStation logo
black Argent Capital logo
black USA Mortgage logo
The Work

Where creativity and real results join together

Logan University

Nature's Miracle

The Bar Plan

Chadron State College

Vendara

AMICSTL

Connect Transit

ADDMAN

University of Health Sciences and Pharmacy

Holland

Madison County Transit - Ridefinders

Southwest Ohio Regional Transit Authority - Metro

Mark Andy

Missouri Employers Mutual

Shock Top

Hager

Royal Canin

Priority Technology Holdings

Ascent

LandlordStation

Identity Design — The Foundation of Your Brand

American Optometric Association

SLUCare Physician Group

Ezra Brooks - Luxco

ProBiora Health

Allegro Senior Living

Talk About It

USA Mortgage

IndyGo

ARE YOU EXPERIENCING ANY OF THESE BRAND CHALLENGES?

REIMAGINE YOUR BRAND NOW

Testimonial

“What is a brand? In its simplest form, a logo. But hopefully, it also evokes an emotional response, makes a connection to the customer, and stands as a readily identifiable promise of quality and performance. That’s what Dovetail delivered to Metro for its recent rebranding. They listened to us, our stakeholders, and our customers and presented us with a brand evolution that is fun, updated, and more important, checks all the boxes in defining our new service offerings and pledge of an improved customer experience. Whether you’re looking for a totally new brand or an update, let Dovetail tell your story!”

Dave Etienne
Director of Marketing, Southwest Ohio Regional Transit Authority - Metro